Push Pull Strategy in Business Marketing
Photo by: Ogden, J. R., & Ogden, D. T. (2014). Integrated marketing communications: Advertising, public relations, and more. San Diego, CA: Bridgepoint Education, Inc. The three sales strategies...
View ArticleOCBC Bank Case Study: An Analysis
Long gone are the days when people had to fight for suitable treatment in the work place. At least for some employees who wake up to go to the old nine to five suitable treatment is a reality where...
View ArticleWhat is the Third Interview for?
Let’s talk about the first, second, and third interview process which is a selection process for many organizations. Gone are the days of immediate hire, or rather, on the spot. It is the case that...
View ArticlePerformance Evaluation and Standardized Testing
The ideal of performance budgeting carries with it some noticeable flaws. For example, a budget of this type can be seen in the educational venue and the public schools where there is concern with...
View ArticleA Call to Amendment: No Child Left Behind Act of 2001
Overview The No Child Left behind Act of 2001, established during the Bush administration would ensure that all children receive fair and equal access to quality education. More specifically, in 2002,...
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